Some people are still learning the differences between digital and affiliate marketing. There’s no shame in seeking out education as a new business owner. Especially if the field is new-ish to a brand. Both marketing angles, however, are critical nuances to a successful online business.
Boosting your digital and affiliate marketing potential starts with understanding these differences. Long-term success depends on implementing the correct strategies and using the right tools. Read on to learn the essential differences between both marketing angles. And, most importantly, how ClickWhale PRO can help your brand achieve its marketing goals.
Differences Between Digital and Affiliate Marketing 🔎
Though both are necessary, there are differences between the two. Digital marketing is the kind of marketing in which a brand promotes and sells its products and services. While affiliate marketing is the promotion and sale of other brand’s products.
Another difference is the reach each marketing method possesses. Affiliate marketing is viewed as digital advertising and requires a commission payout. Digital marketing, on the other hand, is a series of advertising strategies to market products in digital spaces.
Digital marketing is also rooted in SEO and analytics. Affiliate marketing relies on relationship building and the gift of gab. The latter is also strict about where products can be marketed, i.e. on websites only. Whereas product promotions can happen on various platforms with digital marketing.
Lastly, affiliate marketing has three essential parts: the customer, the product, and the affiliate marketer. Digital marketing, however, involves various moving parts and can be trickier to master as a result.
No written rule states the two marketing types can’t be intertwined, however. Take a blogger, for example. They may choose to digitally market their products while participating in affiliate marketing. Therein lies the beauty of it.
Let’s get into the strategies that boost both digital and affiliate marketing potential for brands and digital businesses.
Strategies to Boost Your Digital and Affiliate Marketing Potential 📈
Affiliate marketing has not only arrived but cemented itself in the digital marketing arena. An enticing means of generating passive income, hundreds of thousands of people are now participating.
It’s estimated that the affiliate marketing industry will be worth $27.78 billion by 2027. How much of that income will be yours? A decent chunk of it if you apply the following strategies to boost your digital and affiliate marketing potential:
- Select the right affiliate program for you. Investigate the fine print of the contract, the products available, and the payout structure before you get started.
- Work with quality promotional materials. This can include banner ads, social media content, and the descriptions and product images used.
- Take part in affiliate training programs. Stay up-to-date on product trends, and knowledge in addition to sales and marketing techniques.
- Adopt tools that help track and monitor affiliate link performance. A perfect tool for this is ClickWhale PRO, which we will outline in detail later.
Digital marketing strategies to boost your earning potential include:
- Mastering your ideal client avatar. Dive so deep into your niche that you create a persona to market your brand message directly to.
- Stay abreast of SEO optics. Everyone talks about it, but few know what it is. As a digital marketer, you should know your SEO ranking and analytics.
- Embrace brand partnerships. When working with other brands, your brand is placed in front of more potential clients. It also adds value and builds trust with your niche.
- Get onto and utilize social media. Social media networks are B2B platforms and should be used as such. Build a community of clients within this space to carry your brand message and products further into the world.
Let’s talk about the power of social media and boosting your digital and affiliate marketing potential for earnings.
Using Social Media To Enhance Your Digital and Affiliate Marketing Potential 💡
Social media networks are a wonderful place to experiment with different types of content. Video, written, or even graphically-designed messages make their way to active feeds everywhere.
Despite assumptions about what it is to market products on social media, warm leads abound there. That means that the better the brand message is, the stronger the digital and affiliate marketing potential.
The best way to enhance that brand message is by marketing it with the right tools. This means optimizing social networks with a bio link page. There are various applications and plugins available for this. We recommended, however, beginning with ClickWhale PRO.
How ClickWhale PRO’s Social Media Features Align With Digital Marketing 🐳
ClickWhale PRO is the best place to start for boosting digital and affiliate marketing potential on social media networks. Unlike its competitors, ClickWhale PRO offers an array of features that cater to digital and affiliate marketing. Add in the customization features that are second to none, and this WordPress plugin becomes a no-brainer.
ClickWhale PRO is most popular for its link page builder tool allowing users to create customized link pages for social media profiles. Customize these link pages with your brand’s logo, color scheme, and more.
What’s the benefit of a bio link page? For starters, it validates a brand from the followers’ perspective. Often, potential customers who discover a brand’s social media page are looking for transparency. They want to see that the brand they heard about is the brand before them.
Customized link bio pages can increase blog earnings by increasing web traffic, navigating followers to the web pages you want them to see, and helping them locate your brand on other social networks.
There are plenty of other reasons why you need to be using ClickWhale PRO. But allow us to explain a few of them for you below.
Additional ClickWhale PRO Features to Boost Digital and Affiliate Marketing Potential
URL length doesn’t matter as much as the complexity that goes into link structuring. The ClickWhale link shortening feature creates links that are easier for clients to remember. And the easier it is to remember how to find your website, the better.
ClickWhale PRO further boosts digital and affiliate marketing potential with link management tools. Links, especially for affiliate marketing, are essential. As important as the ability to manage and organize them. With ClickWhale PRO, users can categorize and track links as needed.
We would be remiss if we failed to mention ClickWhale PRO’s top-notch analytics data. Brands that prioritize analytic techniques are twice as likely to boost their digital and affiliate marketing potential. Further, brands that do so can make critical business decisions faster than their competitors. Keeping them ahead of trends, therefore opening up their earning potential.
Lastly, is the ClickWhale PRO link conversion tracking capabilities. The PRO version of the ClickWhale interface is full of advanced customization options and link-tracking functions. PRO users can place conversion tracking codes within WordPress with ease.
With ClickWhale PRO, webmasters can curate and publish as many tracking codes, link pages, and branded links as necessary. Download, install, and activate ClickWhale PRO today to start boosting your digital and affiliate marketing potential.
