When boosting website performance, many assume that implementing SEO best practices is all it takes. They think it best to double-check meta descriptions, and request backlinks. Or they focus primarily on pumping out consistent content, hoping for the best. It’s a great place to start, but it’s not the only thing to focus on to boost website performance.
Boosting website performance means analyzing the user experience. If an organic visitor finds that a website loads slowly and is difficult to navigate, chances are you’ve lost them. And along with them, the possibility to convert their visit into a sale. Instead, focus on boosting website performance where and how it matters most.
Boosting Website Performance With ClickWhale PRO 🚀
WordPress, in general, offers a slew of amazing plugins to assist with boosting website performance. Take some time to look into which plugins align with your website optimization goals and then hit the ground running.
One such plugin is ClickWhale PRO. The customization alone is reason enough to invest time and energy into this interface. But when it comes to boosting website performance, ClickWhale PRO steps up to the plate with features profound enough to swing a home run. How so?
For starters, Google crawlers are consistently looking for URLs that are readable. As the leading link shortener, ClickWhale PRO helps brands optimize the length of a URL. As a result, these shortened links have a better chance of ranking higher in search engine results.
Want to know more about ClickWhale’s PRO link tools and why your brand should be using the plugin to help boost website optimization?
Exploring ClickWhale’s PRO Link Optimization Tools
ClickWhle PRO’s link optimization tools are here to help and here’s how:
Link shortening is only the tip of the iceberg, Though, it’s not the length of the URL that matters as much as the structure and complexity therein. Shorter links are also easier to remember. The easier it is for potential clients to find the website, the better, right?
ClickWhale PRO further delivers optimization with its link management tools. Links, especially for participants in Affiliate Marketing, are essential. As is the ability to manage them in an organized fashion. With ClickWhale PRO users can categorize, and track links as needed.
The ClickWhale PRO link page builder tool boosts website performance by extending your brand’s visibility. How so? By curating a customized bio link. These bio links are used on social media network profiles and house multiple links. Links to new blog posts, events or campaigns, and even additional social media profiles.
Last, but certainly not least, the ClickWhale PRO link conversion tracking capabilities. The PRO version of the ClickWhale interface is chock-full of advanced customization options. One such adaptation of the plugin pertains to link tracking. Now users can easily place conversion tracking codes and track the performance of eCommerce stores linked to the website.
With ClickWhale PRO webmasters can curate and publish as many tracking codes, link pages, and branded links as necessary. Are you looking for [ways to optimize your marketing efforts], too? ClickWhale PRO is prime to assist you with that as well. A digital marketer’s dream come true, elect to boost web performance with the brilliance of ClickWhale PRO. You won’t regret it.
The Importance of Boosting Website Performance 🌟
A website’s performance wholly determines the success and longevity of a brand in digital marketing. It speaks to conversion and how likely it is to transform a new visitor into a potential client. Basically, a brand or business’s livelihood.
When a website performs to its full potential, visitors can begin interacting with the content immediately. Better still, a positive experience, regardless of purchase, equivocates return visits. New visitors may also practice positive word-of-mouth. Sharing their excitement about your website with others.
When a website’s performance is subpar, the following reactions undoubtedly follow:
- Abandoned shopping carts
- Damaged branding (reputation)
- Dissatisfied customers or poor reviews
- Low search engine results page (SERP) ranking
Luckily, there are methods to avoid these pigeonholes and, instead, work toward boosting website performance. We have compiled a few tips below to help.
Tips for Website Performance Optimization
Several nuances go into website performance optimization. One way is through speed testing. There are dozens of free tools available for this like Uptrends, or Pingdom. These free tools are incredible and true lifesavers. They not only test your web speed but offer suggestions for increasing the optimization.
Research shows that websites should load in two seconds or less to keep visitors’ attention. However, it’s worth noting that speed test outcomes differ by geographical location.
Another tip for website performance optimization is compressing images. Images are what visitors are waiting to load in the first place. When images exceed 3MB, they tend to slow a website down significantly.
Besides compressing the image with free tools like TinyPNG, consider cropping the image to include only what’s necessary. Another trick is to minimize photo media usage entirely. The fewer images added to a page, the less likely it is to slow as a result.
Our third tip for boosting website performance also speaks to load time, reducing the page weight. As if one’s weight wasn’t mentally exhausting enough, it matters when it comes to web pages, too. A website page weight refers to the overall size. This includes media, graphics, and documents.
The suggested page weight maximum is 1MB though that has been steadily increasing over the years. Are you wondering what your website’s page weight might be? Try using searchenginereports.net. They offer a website page size checker allowing you to check the page weight of up to ten URLs.
The good news is that any of the steps we’ve already covered will aid in reducing a website’s page weight. Additional steps include combining multiple assets into one file, ridding a site of unnecessary plugins, and combining CSS and Java Script where able.
More Tips for Website Performance Optimization
The fourth tip we’ll share with you for boosting website performance is to reduce HTTP requests and redirects. An HTTP request is the language one server uses with another to request information.
When you visit a website, that URL or HTTP sends a request to the website’s server. The server then delivers this information (or data) back to the HTTP before it’s able to load the web page. To keep the web speed high, these requests should be limited. Additionally, consider merging multiple JS files, or using a Content Distribution Network (CDN).
Limiting redirect requests helps boost website optimization because it limits the amount of dead pages connected to the site. Instead, remove old redirects, or try tools such as Gift of Speed to check for broken links.
The fifth and final tip for boosting website performance through optimization is finding a way to overcome geographical location limitations. We bet you’re wondering how geographical limitations can be put on websites at all. It is the World Wide Web, after all.
Sadly, it’s simple physics, the closer a website and a visitor are, the faster web pages load. That makes sense, right? As a result, there isn’t much to be done about this issue outside of the CDN as mentioned above.
To make up for that last tip, here’s a bonus tip for website optimization, change the hosting site. Everyone needs a hosting site for their website. Perhaps the original choice no longer suits them. Especially as web traffic and content increase. A new hosting site might be the ticket to optimizing your website’s performance.
This may be as simple as upgrading an existing plan. It may require more due diligence, however, to find a new hosting site that will support your website’s current and future performance goals.
Ready to Get Started Boosting Website Performance with ClickWhale PRO? 👍
Now you understand there’s more to boosting website performance than SEO best practices. We’ve shared the best tips for optimizing websites with useful tools such as TinyPNG and Pingdom.
We’ve also outlined the brilliance of boosting website performance with ClickWhale PRO. Highlighting the WordPress plugins link optimization tools. At this point, you should be ready to begin taking the steps necessary to optimize your website.
Download, install, and activate ClickWhale PRO today and begin boosting website performance as early as tomorrow!
